Craft Your Personal
Brand Strategy
Share your true value with the world
Learn to communicate your unique gifts, talent, skills and know-how in a way that will attract more of your ideal work.
Annabelle King speaking on how you know you need a Personal Brand Strategy
Have You Ever Thought Any of The Following?
Then you need a Personal Brand Strategy.
About The Course
Craft Your Personal Brand Strategy is a self-paced, tried, tested and proven strategy development course that allows you to take on the lessons and the assigned tasks step by step.
Plus, each task you’re asked to do is an accomplishment that will not only make you feel good about your value and offerings but will also bring you one step closer to crafting your personal brand.
Upon registration, you’ll receive 21 lessons + 1.5 hours of constructive video content you’ll have access to forever.
Who Is This Course For?
This course is designed for people who are the face of their business. That could be business owners, entrepreneurs, solopreneurs, service providers and more.
This course can help you if…
You struggle to describe what you offer in a succinct and compelling way.
Find yourself re-writing your elevator pitch over and over again, or don’t have one!
You’re not sure what your clients really value about working with you.
Don’t feel confident about selling yourself.
Find it difficult to market yourself because you don’t know what the most important things to say are i.e. your key selling points.
Don’t know what to say on your website or on social media.
Hi, I’m Annabelle King
I’m a Brand & Marketing Consultant and founder of I Like Storytelling.
I have 20 years of experience building brand stories for brands & people. 10 years ago, I created a bespoke Brand Story Development Process that I now use to facilitate solopreneurs, entrepreneurs, teams and agencies to create brand stories and strategies through workshops, retreats and this online course.
I also hold an MSC in Marketing Practice and a Bachelor's Degree in Business & Marketing, both of which laid the foundations for my work.
You can learn more about me here.
Client Testimonials
“I have enjoyed working with Annabelle. She spends the time to understand your story and how best to articulate it. She wants it to be authentic and not just a "marketing" story or image.”
Clay Gillespie, Financial Advisor & Managing Director, RGF Integrated Wealth Management
“Annabelle created a personal brand strategy for me and I want to share how incredible it was. If you are considering working with Annabelle, I highly encourage it. The research helped me learn what my clients appreciate about the work that I do and what they love about working with me. She was able to show me ways I could grow my business in the marketplace and, the coolest thing, learning to accurately describe
who I am and what I do.”
Ean Kramer, Transformation Coach, EK Coaching.
How a Personal Brand Strategy Boosted Clay Gillespie’s Long-Time Practice
Discover how seasoned financial advisor Clay Gillespie’s leveraged a new personal brand strategy, resulting in over 1 million campaign views, a high click-through rate and increased ROI through appointment bookings.
Ready to put the best you into the world?
What You’ll Actually Learn
Frequently Asked Questions
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We understand that business owners wear many hats and may not have a lot of spare time. This course is designed to be self-paced and can be completed in bite-sized modules that fit into your schedule.You can then use your brand strategy to brief a creative partner to create your brand logo and visual identity. Your brand strategy can also inform your business launch plan.
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You don’t have to sound salesy when executing a personal brand strategy. In this course, you’ll learn how to communicate your value and expertise in a way that sounds authentic and is compelling to your ideal clients/customers whilst also building trust.
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Even if you’ve already started to build an online presence, this course will help you take it to the next level. Our course materials can be used to audit your current brand, create compelling, effective messaging and magnetically showcase the unique value you have to offer your ideal clients and audiences.
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We understand that putting yourself out there at the mercy of the very unfiltered internet can be scary.
The course helps give you confidence and a voice to share the value you offer with the world.
The process you go through to build a personal brand statement uncovers your strengths and the real value you offer your clients/customers.
You will be 100% confident in the personal brand statement you create and when you're ready to share it, you'll be equipped with knowledge to answer questions or comments because you created it and know all the information to back it up.
What You’ll Walk Away With
Annabelle King speaking on what you will take away with after crafting Personal Brand Strategy
Ready to Craft Your Personal Brand Strategy?
Do it in your own time with the Self Guided course
Invest in yourself, and your future growth, for just $395.
LIVE Online Course
Next course date TBD
Co-Working Sessions
6 x co-working sessions on zoom
1 x half day workshop with guest speakers on marketing & selling yourself
Thursdays 11:00am - 12:30pm
Live training on each section of course, and brief for tasks to complete
Dedicated time to co-work on your weekly tasks
Guarantee your progress through the course!
Self Guided Course Work
Each week use the self-guided course materials to work through weekly tasks
Full access to self guided course, see preview above
Consulting Support
1 hour – Personal Brand Statement review and refinement recommendations from Annabelle
Value $250
Community Support
Share work and ideas for feedback
Celebrate each others progress
Support each others personal brand launch posts
Build community with like-minded folks
Limited spots available!
Only accepting a small group of people to support quality conversations and individual support
Investment in your future-you, for only $1,495
FREE WEBINAR & WORKSHOP
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FREE WEBINAR & WORKSHOP 〰️
How to Craft your
Personal Brand Strategy
Watch the replay of the last webinar on how to craft a personal brand strategy to grow your business.